The Mulley Effect
This is a graph of the short life of this blog via Google Analytics:

That big spike is the Mulley Effect.
Here’s what happened the day before that spike. I asked Damien:
He said yes:
That’s the power of the hyperlinked word of a connected individual (approaching a million reads). Try googling “Sky Handling Partners” for instance.
So what’s the fuss? To get it you need to subscribe to Mulley’s blog. Its well written, it knows about tech is actually used and consumed, seems to be on top of most trends and starting several of its own. Its basically a nice mix of business, tech and lifestyle. Its not for the easily offended but its not offensive.


